Up to 50% of all purchase decisions are based on word of mouth.
Generation Y is 115% more likely to be influenced by junk radio than modern advertising tools.
The dynamics of growth is 24% higher in companies with a high degree of employee engagement.
More than 92% of social media users trust content with testimonials and recommendations more than advertising.
Improve the way you work with your customers to meet their needs.
Recognize how customer touch points affect sales and business success as a whole.
Discover key competencies
Practice: describe your experience (2-4 examples) when you felt pleasure from sincere communication with the seller, determining why and how you felt it
(according to the H3 model).
Practice: Develop a business model for your company.